Pamela Anderson loves the incredibly moisturizing lip balm in place of lipstick.
There are many reasons to love Pamela Anderson. Besides the simple fact that she is an icon, the 56-year-old is an amazing writer and a constant advocate of staying true to herself. Last year, her "beauty challenge" and decision to refrain from wearing makeup at major events literally changed the game for Glam. And her idyllic, quiet lifestyle in British Columbia is a cottage-core mood board itself.
On Wednesday, January 17, as I tapped into Anderson's Instagram story (as one usually does), a detail caught my eye. Lying sweetly on what looked like a soft bed, the author of Love, Pamela took a photo of a hairbrush and a tube of a product I had never seen before. Upon closer inspection, it was a $22 lip balm called Basic Balm.
Founded by influencer Marie von Behrens-Felipe, Sonsie was founded on the idea that a healthy appearance is connected to inner health. With its simple ingredient list, easy-to-understand formulas, and commitment to the world around them, the brand is completely unified by Anderson Codes. This connection makes perfect sense.
According to the brand, Basic Balm is a 34% squalane lip balm that finishes like a gloss. Not as basic as its name would suggest, it is made with locally sourced ingredients that provide long-lasting hydration and a silky feel.
What Anderson's skin-first beauty approach has taught me (besides how refreshing it is to see a bare-faced beauty on the go) is that she has a gorgeous complexion and a very hydrated pout.
"Sunflower seed wax provides a rich, creamy texture and seals in a combination of skin-loving seed oils naturally rich in essential fatty acids," shares the brand in the Basic Balm product description. 'For a fresh, subtle finish, we added yuzu extract. It has all the benefits of a balm with a glossy finish. Enjoy it in all climates.
Anderson gave no context to this image, except for her signature fairy emoji, but I take her submission as the ultimate seal of approval. Once again, she proved herself to be a hero of simple routine, small business, and general well-being. (That brush looks like a Mason Pearson.)
We could not worship her, and her sense of style, more.
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