Ms. Pat McGrath (opens in new tab) does not cut corners when it comes to makeup. In a few days (May 5, to be exact), the brand will launch Divine Skin: Rose 001 the Essence. As history has shown, this skin-friendly formula will sell out quickly. Really fast.

Eye shadow palettes, foundations, and the popular Bridgerton collaboration have long been the brand's bread and butter, but its entry into skincare has been highly anticipated. McGrath stated in a press release shared with Marie Claire, "Beautiful, glowing skin has always been a part of my work ever since I started participating in thousands of shows, shoots, red carpets, and music videos in the 90s."

"As the first foray into skincare by PAT McGRATH LABS, I wanted to create something for all skin types that would be an effortless first step to awakening our complexion's natural moisture memory and reawakening the skin we are born with."

However, perfecting the "perfect" formula required a multi-year process filled with testing and tweaking. The result was a skin-healing emulsion composed of 97 percent plant-derived ingredients. The emulsion combines nourishing oils, vitamin E, and moisturizing lipids with a cool pink water named Rose Bionic. Rose Bionic is a floral, antioxidant-rich rose blend that protects the skin from external factors and balances and soothes the skin. To use, simply shake the bottle to activate the formula, then apply a few drops to the palm of your hand and pat directly onto the skin.

Despite the fact that the launch has been kept largely secret for the past several years, McGrath enlisted the help of the one and only Naomi Campbell to try the product and appear in the campaign." I got to know Pat's top secret Divine Skin: Rose 001 the Essence throughout its development. My skin needs to be healthy every day. So I incorporate it into my daily skin care regimen. I wouldn't use anything else." It glows, it glows, it moisturizes, it's unparalleled. It's perfect."

To get glowing skin like Campbell's, mark your calendars and get ready to hit the "Add to Cart" button: because Divine Skin: Rose 001 The Essence looks like it's well worth the wake-up call.